Aaron Heinrich likes helping organizations solve communication problems. "I look at these problems as an opportunity to put my experience to work," he said, "and to keep on learning from any given project’s new wrinkle."

As a communication consultant with over 20 years in the field, Aaron brings an unusual breadth of experience and creativity to bear on client projects. He has worked in branding and marketing, business strategy, public relations and internal communication, and also boasts an MFA in Screenwriting from the University of Southern California.

Over the course of his career, Aaron worked for a broad range of firms including Waggener Edstrom Worldwide, Ketchum, Manning, Selvage & Lee, Niehaus Ryan Wong and the McQuerter Group. One of his favorite projects was working with FedEx to align the internal and external goals of its IT group with the company’s business objectives – a project that included streamlining an estimated 2 million web pages on the FedEx intranet.

Since joining ROI in 2009, Aaron has been working with Pacific Gas & Electric to strengthen its communications with customers. "I like working on projects that make a tangible and immediate impact on people’s lives," he said.

When he’s not consulting, Aaron might be found hiking, camping or skiing in the Sierras or riding his Victory motorcycle down the California Coast. In addition to his MFA, Aaron holds a BA in Broadcast Journalism from Arizona State University.