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As a journalist, Scott Kaul focused on
three things: uncovering the facts, determining their
relevance, and translating this information into articles
that grabbed his readers. As a writer for ROI Communication,
Scott does the same, capturing the interest of readers on
company intranets.
"I’ve always been interested in writing
and communication," Scott said. "I bring clarity to
communication, and help people understand what’s really
going on."
Before joining ROI Communication in
2009, Scott researched and wrote industry reports for
Tiburon Strategic Advisors, a financial consulting firm.
Prior to that, he spent three years as a staff writer and
copy editor for the Lodi News-Sentinel, covering
news, editing stories and updating the paper’s website.
While at the paper, he also helped launch a series of blogs,
engaged readers to produce content, and collaborated on the
redesign of the publication’s front page.
Prior to his work in journalism and
consulting, Scott tutored and taught writing for two years
at California State University at Stanislaus, his alma
mater. Working in the university’s Writing Center, he helped
remedial students improve their grammar, punctuation and
other writing skills. "Writing is the core of communication.
It forces people to be specific and articulate what they’re
thinking," he said.
In addition to writing, Scott is passionate about strategic
board games, which build his critical thinking skills –
skills that make him a better communicator. "When you’re
communicating, you have to think a couple steps ahead of
what you’re going to say and how you’re going to say it," he
said. "You can’t just go in guns blazing."
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