
Cheri, who grew up harvesting potatoes on a cousin’s farm, knows how to drive heavy equipment. No matter how rocky the field, she’ll help ROI’s clients plant seeds of change, too.
Cheri Voisine is an expert in corporate social responsibility, with more than 14 years of experience in non-profit management, public relations, technology marketing in the developing world, and global philanthropy.
"I like helping organizations make a positive difference in the world," Cheri said. "And after working for many years in community development, I found that I could make a much greater impact working with large corporations and global agencies."
Working in such diverse environments, Cheri witnessed both pure altruism and the profit motive. She settled somewhere in between. “We can’t always expect corporations to do what is right at the expense of profits. But, increasingly, consumers and shareholders are expecting corporations to find a way to do both – to realize profits and do their part to support communities and protect the environment.”
After graduating Phi Beta Kappa from the University of California, Santa Cruz, and going to work for a small non-profit, Cheri began to apply her nonprofit management expertise to technology business. At Intel Corporation, she advised senior leaders and managed a team responsible for launching affordable, global software solutions for users in developing countries. She has also worked for Hewlett-Packard, where she served as Worldwide Manager for Philanthropy and managed channel partners and alliances for the company’s emerging market solutions organization. Earlier, she honed her skills at a leading Bay Area public relations firm, the California State Rural Health Association, and the Alisa Ann Ruch Burn Foundation.
Before joining ROI’s corporate social responsibility practice in 2010, Cheri worked as an independent consultant and for Vital Wave Consulting. In these capacities, she provided CSR and marketing expertise to clients that included the Alliance for Climate Education, Autodesk, the United Nations Foundation, IEEE, Microsoft, and NComputing.
"When large companies realize ways to profit from socially responsible programs, the benefit to communities can be substantial," Cheri said. "I love helping companies develop and execute the strategies that make that possible."