Archive for July, 2009
Thoughts on “The Credible Company”
Thursday, July 23rd, 2009Last November, Jossey-Bass publishers released my latest book entitled “The Credible Company: Communicating with Today’s Skeptical Workforce .” Shortly after it was published, the bottom dropped out of the global economy and made that workforce both increasingly skeptical and increasingly unemployed.
The book had been fermenting in my mind and soul for some time—partly [...]