Barbara Fagan-Smith

ROI Communication CEO, strategic planning expert and world traveler.

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Roger D’Aprix

ROI Communication Vice President, author and renowned communication guru.

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John Pollack

ROI Communication Consultant, Presidential speechwriter for Bill Clinton and published author.

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Michelle Campbell

ROI Communication Consultant, technical communication expert and social media enthusiast.

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Aaron Heinrich

ROI Communication Consultant, technical communication expert and social media enthusiast.

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John Robertson

ROI Communication Consultant and expert in measuring communication effectiveness.

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Archive for May, 2010

Who’s Managing Whom?

Wednesday, May 26th, 2010

Imagine this workplace scenario. You work for a company run by a member of the Silent Generation – those born between 1925 and 1944. Let’s say he or she is in their late 60s or early 70s.  You are in your late 30s, which makes you a member of Generation X, and you are managed [...]

Sun Tsu’s Guide to Communication Effectiveness

Monday, May 10th, 2010

Sun Tsu, a Chinese military commander from the sixth century BC, wrote a book titled The Art of War that is considered by many to be the definitive work on military strategy. The book’s influence is widespread and has been used by military leaders throughout the centuries, and most recently has been applied to Western [...]